The season images are solarized in two colors, using the Atlantic鈥檚 signature red and adding a cool purple.
The promotional mailer announcing the season is a set of cards that gives each production its own mini-poster.
Every year the branding for the is refreshed for the new season of programming, building on the visual identity originally created by Pentagram. After the previous campaign (2019-2020) introduced photography to the mix, the 2021-2022 season features a striking graphic treatment that solarizes the images in two colors, using the Atlantic鈥檚 signature red and adding a cool purple for a hot and cold look.
The promotional mailer announcing the season is a set of cards that gives each production its own mini-poster, with the distinctive Atlantic 鈥淎鈥� symbol used as a container for the play titles. The 2021-2022 season poster combines the shape and the title character of 鈥溾�漈he Bedwetter,鈥� the new musical based on the memoir by Sarah Silverman that will have its world premiere at the Atlantic, to form an exclamation point.
Previously: Atlantic Theater 2019-20 Season, Atlantic Theater 2018-19 Season, , .
